In the bustling lanes of HSR Layout, Bangalore, lies a treasure trove that connects you directly with India’s cultural soul — GiTAGGED. Unlike any regular store, GiTAGGED is a vibrant sanctuary dedicated solely to products that bear the prestigious Geographical Indication (GI) tag — each one narrating a unique story of origin, craftsmanship, and cultural significance.
I had the chance to step into this space, and what awaited
me was nothing short of mesmerizing. From handwoven textiles and tribal
paintings to intricate pottery and timeless artifacts, each item seemed to
carry stories from generations of Indian artisans. The moment I walked in, I
felt like I was traveling through the cultural corridors of India, all under
one roof.
What struck me most was the authenticity and diversity of the collection. Every piece—be it the Tanjore Dancing Dolls, the Mysore Rose Wood Inlay Paintings, or the Chhau Masks —stood as a proud ambassador of its region. The colors, the textures, the traditional techniques—it all spoke volumes of the passion and skill of our local craftsmen. The store beautifully balances rustic charm with curated elegance, and it left me in absolute awe of the incredible talent that thrives across the country, often unsung.
Walking through GiTAGGED store filled me with deep inspiration and a sense of pride. It was more than just admiration for the artwork—it was a reminder of how vital it is to preserve and promote our traditional art forms. I walked out with a heart full of respect and a renewed sense of connection to my roots. GiTAGGED does not just sell—it educates, it honours, and it uplifts the traditional Indian artisan community. GiTAGGED does this with grace, and I am truly grateful for the experience.
All images shot at GiTAGGED HSR Layout. Photography by weRevel.
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